Consumer Behavior and Marketing Influence -- 专题文献

专题：Consumer Behavior and Marketing Influence

This cluster of papers focuses on consumer behavior, purchase decision making, and the factors influencing consumer choices in various industries such as retail, hospitality, and e-commerce. It explores the impact of brand image, service quality, customer satisfaction, e-wallet usage, online shopping, marketing mix elements, product quality, and trust on consumer preferences and decisions.

专题：Consumer Behavior and Marketing Influence

最新文献

Financial Benefits from The Millennial Generation in Choosing Islamic Mortgages: Do Digital Marketing Channels Matter?

UNDERSTANDING HOW RISK PERCEPTION AND BEAUTY LIFESTYLE SHAPE SKINCARE PURCHASE DECISIONS IN E-COMMERCE

KEMAMPUAN MANAJEMEN KEUANGAN DAN GAYA HIDUP SEBAGAI PREDIKTOR PERILAKU KONSUMTIF MAHASISWA PENERIMA KIP KULIAH

Peningkatan Impulse Buying Pengguna E-Commerce melalui Diskon Live Streaming Shopping Shopping Lifestyle dan Kemudahan Transaksi

Transformasi disiplin Kehadiran Pegawai Melalui Absensi Wajah dan Lingkungan Kerja yang Kondusif di Kantor Camat Pemulutan Selatan

The Influence of Brand Image, Perceived Service Quality, Perceived Value, and Customer Satisfaction on Customer Loyalty at Clinic a Tangerang

Indonesian Halal Beauty Consumers’ Impulse Buying: Credibility, Awareness, and FoMO Explained

Analisis Kepuasan Penumpang KRL Commuter Line Dengan Metode Customer Satisfaction Index (CSI) Pada Pekerja Di Glodok City Jakarta Barat

Pengaruh Efektivitas Sugar Labeling Pada Minuman Kemasan Terhadap Purchase Intention Mahasiswa

Impact of Food Quality, Price Fairness, and Authenticity on Customer Satisfaction and Behavior Intention

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